GAIL’s digital initiatives reach more than 2 Crore Indians
New Delhi : Even as people remained indoors in recent months to help stop the spread of the coronavirus, GAIL ( India ) Limited undertook a number of digital initiatives to raise awareness about increasing air pollution and measures to fight the pandemic which reached 20 million Indians in this short time. These digital initiatives mobilized collective societal efforts to improve the deteriorating air quality by encouraging sustainable and environment friendly lifestyle habits such as planting trees, cycling and walking, carpooling, using public transport, conserving energy and using cleaner energy sources like Natural Gas for industries, CNG for automobiles, PNG for commercial uses. GAIL has been actively working towards educating the Indian masses against air pollution through their digital initiatives. Under these digital initiatives events, short films, contests, raahgiri, pledges, etc. were undertaken regarding problems caused due to air pollution to create awareness and chan